Every week, 950,856 million Southwest Florida consumers watch something on TV.
Not too many years ago, when a Fort Myers consumer sat down to watch TV, the program options were limited to what was on WINK, WBBH, WZVN, WGCU, WFTX, or, maybe, what was on a handful of cable channels. That was then. This is now.
Today, according to Nielsen, each time a TV is turned on in a Fort Myers living room, the viewer has more than 817,000 options not only from broadcast stations and cable systems, but also from streaming video platforms like Netflix, Hulu, Disney+, Peacock, YouTube, Amazon, Tubi, Crackle, and FreeVee.
Of course, Fort Myers consumers don't even need to sit down in front of their big-screen LCD, anymore. Most of the 817,000 available programs can also be viewed on their computers, tablets, gaming devices, and smartphones. But as far as viewers are concerned, though, it's all just television.